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        1. Divisions Performed Very Well in Their Markets in 2018

          The divisions of the Daimler Group performed very well in their markets in 2018, despite partially difficult conditions, thanks to numerous new and innovative products and services. Overall, the unit sales of our automotive divisions reached a record level, and the Daimler Financial Services division was also able to increase its contract volume significantly once again.

          Return on sales 2018

          Mercedes-Benz Cars

          After setting new records in the prior year, Mercedes-Benz Cars performed well overall during the year under review, despite significantly less favorable conditions. Unit sales reached a record level once again, revenue was at the high level of the previous year, and EBIT also reached a high level, despite high advance expenditure for our product offensive and new technologies, as well as extraordinary expenses. During the year under review, we systematically forged ahead with our model offensive. Important new models in 2018 were the new A-Class, the G-Class, the CLS and the upgraded C-Class. We also presented the first production vehicle from our new EQ electric mobility brand. In order to be able to continue meeting demand for our vehicles quickly and flexibly in the future, we are systematically further developing our global production network with more than 30 locations on four continents. The most recent example of that is the pioneering Factory 56 at our site in Sindelfingen.

          Key Figures Mercedes-Benz Cars 2018

          7,216 m


          previous year 8,843 m €

          93,103 m


          previous year 94,351 m €

          7.8 %

          Return on sales

          previous year 9.4 %

          5,684 m

          Investment in property, plant and equipment

          previous year 4,843 m €

          6,962 m

          R & D expenditure

          previous year 6,642 m €


          (units) Unit sales

          previous year 2,373,527

          Daimler Trucks

          2018 was a successful year for Daimler Trucks. In a mainly positive market environment, we succeeded in significantly increasing unit sales, revenue and earnings to new record levels. We increased our unit sales by double-digit rates in the NAFTA region, Indonesia, India and Brazil. At the IAA Commercial Vehicles trade fair, we presented part of our broad portfolio of vehicles with alternative drive systems: the all-electric eActros, the FUSO eCanter, the electric school bus from Thomas Built Buses and the Actros NGT powered by natural gas. The newly launched Actros is a pioneer for safety with Active Drive Assist, Active Brake Assist 5 and the mirror-cam system.

          Key Figures Daimler Trucks 2018

          2,753 m


          previous year 2,383 m €

          38,273 m


          previous year 35,755 m €

          7.2 %

          Return on sales

          previous year 6.7 %

          1,105 m

          Investment in property, plant and equipment

          previous year 1,028 m €

          1,295 m

          R & D expenditure

          previous year 1,322 m €


          (units) Unit sales

          previous year 470,705

          Mercedes-Benz Vans

          Mercedes-Benz Vans continued along its course of growth during the year under review, achieving a small increase in revenue and setting a new record for unit sales. Growth was mainly driven by positive developments in the United States, China and Latin America. We also set a new sales record in Germany. The launch of the new Sprinter and the first full year of availability of the X-Class in the pickup segment enabled us to consistently forge ahead with our “Mercedes-Benz Vans goes global” growth strategy. In addition, our future-oriented “adVANce” initiative has allowed us to systematically move ahead with the transformation of Mercedes-Benz Vans from a vehicle manufacturer into a supplier of holistic transportation and mobility solutions for cargo and passengers. EBIT in 2018 was significantly lower than the previous year’s high level.

          Key Figures Mercedes-Benz Vans 2018

          312 m


          previous year 1,147 m €

          13,626 m


          previous year 13,161 m €

          2.3 %

          Return on sales

          previous year 8.7 %

          468 m

          Investment in property, plant and equipment

          previous year 710 m €

          666 m

          R & D expenditure

          previous year 565 m €


          (units) Unit sales

          previous year 401,025

          Daimler Buses

          In 2018, business developments at Daimler Buses were strongly influenced by the economic crises in normally profitable key markets and the associated decrease in demand for buses. This situation led to a downward adjustment of anticipated earnings during the year under review, with the division’s full-year EBIT decreasing significantly compared with the previous year. At the same time, the gradual recovery of the Brazilian economy, strong demand in the EU30 region and growth in India led to a significant increase in global unit sales at Daimler Buses in 2018. As the market leader in its most important traditional core markets, Daimler Buses focuses on innovative and pioneering city buses and touring coaches. In 2018, Daimler Buses once again presented itself as a future-oriented manufacturer with new products such as the eCitaro, digital services, a “future package” for our production network and the implementation of the CASE strategy.

          Key Figures Daimler Buses 2018

          265 m


          previous year 281 m €

          4,529 m


          previous year 4,524 m €

          5.9 %

          Return on sales

          previous year 6.2 %

          144 m

          Investment in property, plant and equipment

          previous year 94 m €

          199 m

          R & D expenditure

          previous year 194 m €


          (units) Unit sales

          previous year 28,676

          Daimler Financial Services

          The number of cars and commercial vehicles financed or leased by Daimler Financial Services reached a new all-time high of more than 5.2 million at the end of financial year 2018. Contract volume developed positively, while EBIT was significantly lower than in the prior year, mainly as a result of the agreement reached to end the Toll Collect arbitration proceedings. The combination of sales financing with brokered automotive insurance policies continues to gain importance. The division’s range of innovative mobility services was further expanded. Today, services such as car2go, moovel and the ride-hailing group with its mytaxi, Beat, Clever Taxi and Chauffeur Privé brands are used by 31.0 million customers all over the world. In 2018, we also announced plans to establish a new joint venture for mobility services with BMW.

          Key Figures Daimler Financial Services 2018

          1,384 m


          previous year 1,970 m €

          26,269 m


          previous year 24,530 m €

          11.1 %

          Return on Equity

          previous year 17.7 %

          71,927 m

          New business

          previous year 70,721 m €

          154,072 m

          Contract volume

          previous year 139,907 m €

          64 m

          Investment in property, plant and equipment

          previous year 43 m €

          Revenues of the divisions are not consolidated. This means each unit is looked at like an independent company, and deliveries between divisions (e.g. of engines from Mercedes-Benz Cars to Mercedes-Benz Vans) are included in that calculation. These internal deliveries have to be eliminated on Group level. That is why the sum of the unconsolidated revenues of the divisions is not equal to the consolidated revenue of Group level.

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